The problems continue to pile up for Megyn Kelly’s new NBC morning talk show, with a report today by Variety saying that along with widespread criticism and soft ratings, Kelly is having trouble booking celebrity guests.
“A number of publicists who spoke to Variety expressed discomfort with the idea of booking their clients in the third hour of ‘Today,’ which has now been retitled ‘Megyn Kelly Today,'” Variety reports. “These publicists, however, said they are still eager to take their talent to other blocs of the morning show.”
The report quotes someone Variety describes as “a high-powered publicist, with a roster of big names” saying: “I’m not booking anyone on her show. I literally haven’t pitched anyone even from right out the gate. The buzz that is out there is so bad.”
Another well-known publicist who has already had a client appear on Kelly’s show wasn’t happy with the interview, Variety reports, quoting the publicist saying: “I won’t plan to have others go on. None specifically have been offered or asked to, but it’ll be my preference not to.”
Variety adds: “Over the summer, sources tell Variety that producers from Kelly’s show made a trip to Los Angeles to sell the big publicity firms on the new hour of ‘Today,’ promising a lighter, more inspirational Kelly that viewers hadn’t seen before. However, according to an insider who attended one of the meetings, the team didn’t seem to have a clear direction of the show they were pitching.”
We encourage readers to click on the link above to Variety to read the publication’s in-depth analysis.
“Megyn Kelly Today” (NBC)