‘Thursday Night Football’ Ratings Plummet

Dec 15, 2017  •  Post A Comment

NBC’s “Thursday Night Football” broadcast had a tough night in the ratings last night, when the game featured two teams with losing records. The Denver Broncos beat the Indianapolis Colts, 25-13, to improve to 5-9 on the season while the Colts fell to 3-11.

Citing Nielsen data, Variety reports that the game delivered “some of its lowest numbers of this season,” including a 7.4 rating in metered market households, down 27% from the 10.2 rating for last week’s game.

“That is also down significantly from the comparable game last year, which drew a 10.1 metered market household rating,” Variety notes. “This week’s game is also currently averaging a 2.1 rating in adults 18-49 and 8 million viewers, though those numbers are subject to adjustment later today.”

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