Facebook is determined to become a player in streaming live professional sports, with the social media site forming a partnership with Major League Baseball to air 25 weekday afternoon games in an exclusive deal, the AP reports.
“The games will be available to Facebook users in the U.S. on Facebook Watch, the company’s video feature announced last August, via the MLB Live show page. Facebook said Friday that recorded broadcasts will also be available globally, excluding select international markets,” the AP reports.
The package represents MLB’s first digital-only national broadcast agreement, and precludes teams from televising the games on their regional sports networks, the AP reports, noting: “The concept is similar to the exclusive package of Sunday night games on ESPN.”
“The games will be produced by the MLB Network for Facebook Watch, with interactive and social elements that differentiate them from live streaming,” the report adds. “Facebook’s first-month schedule includes Philadelphia-New York Mets on April 4, Milwaukee-St. Louis on April 11, Kansas City-Toronto on April 18 and Arizona-Philadelphia on April 26.”