A top researcher is headed out the door at Disney-ABC Television Group. Variety reports that Cindy Davis, who joined the group from Walmart in 2015 to oversee research and consumer experience, will exit the media company later this month.
“Davis joined the TV company in September of 2015, and was charged with improving research, audience measurement and consumer experience across Walt Disney-owned TV operations that are not part of ESPN,” Variety notes. “She had previously worked as an executive vice president of customer insights and analytics at Walmart, and held positions at Sam’s Club, direct-marketing agency Rapp Collins Worldwide, Yum Brands, Starwood Vacation Ownership and Harrah’s Entertainment/Promus Hotel.”
Davis is expected to return to the retail sector, Variety reports, citing a source who’s familiar with the matter.