A late-night host is likely to be getting wider exposure after inking a new multiyear deal with Viacom. The company today announced it has entered into a strategic partnership with Day Zero Productions, an international production and distribution company led by Trevor Noah, host of Comedy Central’s “The Daily Show with Trevor Noah.”
“Under the long-term deal, Viacom will have exclusive ‘first look’ rights on all projects developed by Noah and Day Zero Productions in all media, including television, feature films, digital and short-form video content. Viacom will also make an investment in Day Zero,” the company announced.
Financial terms were not disclosed, but as part of the expanded relationship, Paramount Players will adapt as a feature film Noah’s memoir, “Born a Crime: Stories From a South African Childhood.” Academy Award winner Lupita Nyong’o is attached to star as Noah’s mother, with Noah set to produce the project through his Day Zero Productions alongside Norman Aladjem, Derek Van Pelt and Sanaz Yamin of Mainstay Entertainment, and Nyong’o through her Eba Productions.
South African-born Liesl Tommy, who earned a Tony nomination for her work directing Nyong’o in the play “Eclipsed,” will direct the film.
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