MSNBC Sets Ratings Records, ‘Dominates’ CNN

Apr 4, 2018  •  Post A Comment

MSNBC is celebrating a strong first quarter of 2018, including “dominating” CNN with record numbers in total viewers in every key daypart and for every weekday hour from 9 a.m.-11 p.m., according to an NBCUniversal announcement released Tuesday.

You can click here to read the full announcement, which cites Nielsen Live+Same Day data for Jan. 1-Apr. 1, 2018.

Among the highlights, MSNBC said its dayside (M-F 9am-5pm), prime (M-F 8-11pm), full day (M-F 6am-2am) and total day (M-Su 6am-6am) achieved record highs in total audience.

“MSNBC, with record viewership, was the 2nd most-watched network across all of cable in prime (M-F 8-11pm), beating CNN for the 8th straight quarter,” the announcement notes. “Prime averaged 2,362,000 viewers, up +29% compared to 1Q17, and finished as the only cable news network to post growth in the daypart year-over-year (vs. Fox News’ -13% and CNN’s -15%).”

The announcement adds: “In A25-54, MSNBC prime averaged 516,000 viewers, its best A25-54 delivery since 4Q08. MSNBC beat CNN for the 4th quarter in a row and ranked #7 among all cable networks in the time period, up +24% over 1Q17 (vs. Fox News’ -13% and CNN’s -13%). It was also a record for MSNBC during the full week of prime (M-Su 8-11pm), beating CNN for the 5th straight quarter in total viewers and was the only cable news network to gain over 1Q17 (+30% vs. Fox News’ -13% and CNN’s -17%).”

“In addition, MSNBC M-Su 8-11pm topped CNN for the 4th straight quarter in A25-54 and was again the only cable news network to grow over 1Q17 (+20% vs. Fox News’ -14% and CNN’s -16%),” the announcement adds.

MSNBC further breaks down the numbers, including viewing data for individual shows, in the full release, which you can read by clicking here.


  1. Jeff Zucker is doing such GREAT things at CNN. He should be given a raise. 🙂

  2. Fox News Number one Real News . MSNBC sucks!

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