New Series Has the Biggest Cable Comedy Debut Since 2015

Apr 5, 2018  •  Post A Comment

A comedy series that just premiered is tracking as No. 1 among all cable comedies this year. The series is TBS’s “The Last O.G.,” starring Tracy Morgan and Tiffany Haddish and executive produced by Jordan Peele.

TBS sent out word today about the show’s impressive April 3 launch, declaring that it was the strongest original premiere ever for a TBS series and the biggest cable comedy debut since 2015.

The premiere delivered 1.8 million total viewers and 882,000 18-49 viewers in Live + Same Day and is expected to hit a Live +7 projection of 1.252 million, TBS said.

“The series is tracking as #1 among all cable comedies this year, including premium services,” TBS said. “This marks the biggest cable comedy premiere since 2016, the largest scripted cable comedy premiere since 2015, and the strongest TBS original debut ever. More than 6.9M total viewers (3.3M 18-49) tuned into the show over a three-night, five-telecast launch on TBS and TNT following the NCAA Final Four tournament.”

“Hailed by Vanity Fair as ‘a perfectly calibrated mix of bawdy silliness and sincere feeling’ and Forbes as ‘a triumphant, fully formed Tracy Morgan return,’ this series is the latest in a string of ratings successes for the network, which saw every original returning series showing ratings growth in 2017,” TBS noted.

Here’s a blurb about the show from the network: “‘The Last O.G.’ centers on Tray (Morgan), an ex-con released from a 15-year prison stint to a changed and unfamiliar world. Returning to his newly gentrified Brooklyn neighborhood, Tray discovers that his former girlfriend Shay (Tiffany Haddish) is married to another man and has been raising Tray’s twins, who he never knew existed. The series is executive produced by Tracy Morgan, Jordan Peele for Monkeypaw Productions, Eric Tannenbaum, Kim Tannenbaum, John Carcieri and Joel Zadak of Principato Young.”

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