“Stan Lee, the creative dynamo who revolutionized the comic book and helped make billions for Hollywood by introducing human frailties in Marvel superheroes such as Spider-Man, the Fantastic Four and the Incredible Hulk, died Monday,” reports the Associated Press, noting that Lee was 95.

The AP obituary, co-written by Andrew Dalton and Dave Zelio, says that “Lee was declared dead at Cedars-Sinai Medical Center in Los Angeles, according to Kirk Schenck, an attorney for Lee’s daughter, J.C. Lee.

“As the top writer at Marvel Comics and later as its publisher, Lee was widely considered the architect of the contemporary comic book. He revived the industry in the 1960s by offering the costumes and action craved by younger readers while insisting on sophisticated plots, college-level dialogue, satire, science fiction, even philosophy.”

Notes Verge in its obituary, Lee’s “style of scripting — giving the artist a brief synopsis, then returning to nail down the details after the story was drawn — would later be dubbed “The Marvel Method,” and offered collaborators and co-creators like Jack Kirby and Steve Ditko enormous creative input into the work. Later, there would be sometimes bitter conflicts about precisely who created — or co-created — which characters, though the work-for-hire nature of their contracts meant that none of them retained the rights.

Writes The New York Times about Lee, “From a cluttered office on Madison Avenue in Manhattan in the 1960s, he helped conjure a lineup of pulp-fiction heroes that has come to define much of popular culture in the early 21st century….Indeed, he was for many the embodiment of Marvel, if not comic books in general, overseeing the company’s emergence as an international media behemoth. A writer, editor, publisher, Hollywood executive and tireless promoter (of Marvel and of himself), he played a critical role in what comics fans call the medium’s silver age.

“Many believe that Marvel, under his leadership and infused with his colorful voice, crystallized that era, one of exploding sales, increasingly complex characters and stories, and growing cultural legitimacy for the medium.”

Here’s a video we found on YouTube that claims to have every cameo appearance Stan Lee made. The video lasts about 11 minutes