“After a year on Facebook Watch, CNN’s ‘Anderson Cooper Full Circle’ daily news program will leave the social platform next month — and instead will run on the cable news network’s own digital properties starting in September,” Variety reports.
The report notes that CNN is readying a new show, “Go There,” to launch on Facebook Watch this summer. Variety reports that the new show is a single-topic daily news show running 10-15 minutes, with CNN saying it is “built for the next generation of news junkies on Facebook.”
Variety says the new program will have a new format in which CNN correspondents in the field report directly from their mobile devices.
Variety adds: “The Cooper show relatively speaking was a hit on Facebook: Episodes of ‘Full Circle,’ which have run Monday-Friday since July 2017, on average have reached 2 million people, according to CNN, and ‘we know it will perform well on our platforms too,’ Andrew Morse, executive VP and GM of CNN Digital Worldwide, wrote in a memo to staff that was obtained by Variety.”
“Anderson Cooper Full Circle” will reportedly end its run on Facebook Watch on July 17 before resuming on CNN’s digital platforms after Labor Day.