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Monthly Archives : March 2008

Dorgan Offers Resolution of Disapproval, Challenges FCC Ownership Rule Rewrite

Sen. Byron Dorgan, D-N.D., is making good on his threat to try overturning the Federal Communications Commission’s new media ownership rules if Chairman Kevin Martin pushed forward with them. Ripping the FCC’s Dec. 18 approval of the new rules as…

NBC Says Online Ads Are Recalled Better Than TV Ads

NBC says research has found that advertising in its programs streamed online is better liked and more recalled than advertising on TV. According to a survey conducted in the fourth quarter, NBC Rewind viewers said ads streamed online with full-length…

Naomi Judd Among CMT Competition Judges

Country superstar Naomi Judd, vocal coach Brett Manning and songwriter Aimee Mayo were named as judges on the new CMT country-music competition series “Can You Duet.” “Can You Duet” is set to premiere April 14 on CMT, Viacom’s country music…

TVNewswire: Wednesday, March 5

NBC Will Stay Original During Rerun Season (TV Week) NBC will air original episodes of its reality shows, including “American Gladiators” and “America’s Got Talent,” throughout the summer, when networks traditionally show reruns, TV Week reports, citing NBC Entertainment Co-Chairman…

‘Big Shot’ Sees Online Integration Taking Off

The sky’s the limit when it comes to product integration on the Internet. For sponsor Southwest Airlines, production company Madison Road Entertainment staged a standup comedy tryout aboard a regularly scheduled flight from Los Angeles to Las Vegas during its…

Starcom’s Kulesza Loves the Art of the Deal

Donald Trump has nothing on Jackie Kulesza. Just across the Chicago River where Mr. Trump is building a 92-story hotel and apartment complex, Ms. Kulesza buys billions of dollars worth of television advertising for clients as VP and broadcast activation…

MTV U Tries to Reduce March Madness

MTV’s college network, MTV U, will be running special mental health programming this month aimed at reducing the stresses that lead to student suicides. The channel’s campaign, “Half of Us,” features musicians talking about how they have dealt with depression…

Chart: Top Shows in African American Homes

Among African American households, “American Idol” was a bigger prize than the Oscars, according to data from Nielsen Media Research. The following chart shows the top-rated shows in African American households for the week ending Feb. 24. Program Network Rating…

Hallmark Renews Distribution With DirecTV

Crown Media Holdings renewed its distribution agreement with DirecTV for Hallmark Channel and Hallmark Movie Channel. Financial terms of the multi-year deal were not disclosed. DirecTV also has the right to distribute the high definition version of Hallmark Movie Channel….

Generate Lands $6 Million in Funding

New-media production studio and talent management shop Generate said it has secured $6 million in its first round of funding. The round was co-led by Velocity Interactive Group and MK Capital. Generate will use the cash to fund new productions…