Hallmark Renews Distribution With DirecTV

Mar 5, 2008  •  Post A Comment

Crown Media Holdings renewed its distribution agreement with DirecTV for Hallmark Channel and Hallmark Movie Channel.
Financial terms of the multi-year deal were not disclosed. DirecTV also has the right to distribute the high definition version of Hallmark Movie Channel.
“We are very happy to announce this renewal of our affiliation agreement with DirecTV, the second-largest distributor of our programming and one of Crown Media’s most important partners in contributing to our ability to provide quality family friendly programming,” Henry Schleiff, President and CEO, Crown Media Holdings, said in a statement. “Clearly, this agreement reflects both DirecTV and Crown Media’s emphasis on quality, fair price and service to our respective subscribers and viewers.”
(Editor: Baumann)

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