CBS has given good news to bubble shows “The Unit,” “How I Met Your Mother” and “The New Adventures of Old Christine.” All three shows have been renewed for next season, according to people familiar with the network’s decisions. There…
The upfronts are not a representative indicator of networks’ performance, nor is their released information reliable, JackMyers.com reports. Marketing and cross-platform initiatives, as well as alternative distribution models, should help the networks rebound from the fallout of the writers strike…
ABC’s 2008 fall schedule looks a lot like its 2007 fall schedule. As expected, the network Tuesday took the wraps off of a 2008-09 lineup that contains very few changes. Indeed, three nights—Saturday, Sunday and Wednesday—return completely intact. The other…
Mike Shaw, president of ad sales for ABC, plans to call on advertisers to push the Nielsen Co. to measure TV shows viewed on cable video-on-demand services. ABC has made deals with cable operators that make its programs available free…
The CBS 2008-09 schedule just got a little more “Amazing.” The network has decided to double its order of the Emmy-winning reality show for next season. While one edition had already been greenlit, CBS told producers on Tuesday that it…
ESPN talked about its plans to expand its “SportsCenter” franchise into daytime at its upfront presentation to advertisers Tuesday. The sports network also plans new shows in daytime and late night, and several original programs produced for its Web site,…
There won’t be a second season of the Oprah Winfrey reality show “The Big Give.” ABC Entertainment President Steve McPherson said the network was willing to greenlight a second season of the show, in which contestants compete to see who…
HBO became the first programmer to secure flexible pricing on Apple’s iTunes store, in a deal that was officially announced today. The Apple-HBO deal, which had been speculated about for months, calls for HBO to provide its top-rated series to…
Countering some upfront sales predictions, Marc Graboff, Co-Chair of NBC Universal Entertainment, says early reports indicate the advertising market may be robust this year, with a chance of beating last year’s total. Merrill Lynch last week predicted a decline of…
The “NBC Universal Experience,” as the sprawling company called its not-an-upfront-presentation Monday, had many earmarks of the traditional upfront presentation, including, it would seem, the prodigious expense. On a windy, chilly and gray (but no longer rainy) day, NBCU’s spectacle…