Advertisers are fighting back against DVRs and other ad-skipping technologies with place-based media in out-of-home areas such as airports, offices, malls, schools and health clubs, the New York Times reports. The place-based ads engage consumers “during the course of their…
Sigourney Weaver will guest star on ABC’s “Eli Stone” next season, TV Guide reports, citing unnamed sources. Weaver, who joins fellow big-name guest star Katie Holmes, will play a therapist to Eli, the magazine says. —Vlada Gelman
NBC has decided not to air Michael Phelps’ final race in the Beijing Olympics live on the West Coast, the Silicon Alley Insider reports. Although the 4×100 medley relay final is Saturday, West Coast audiences will have to wait until…
North American television shipments in the second quarter jumped 28% from a year earlier, marking the largest leap in at least four years and defying the U.S. economic downturn, NPD Group unit DisplaySearch said today. Samsung gained share in the…
Cablevision Systems, which has been talking about doing something nice for its investors, on Friday declared a dividend of 10 cents per share of its Class A and Class B stock. “Our strong performance and cash flow enable us to…
CBS is taking another bite at the idea of a series featuring “Moonlight” star Alex O’Loughlin. The network has signed Mr. O’Loughlin to a talent holding deal, according to a person familiar with the situation. CBS will try to develop…
Matthew Fox will remain with the “Lost” series after winning a pay increase from ABC, the Hollywood Reporter says. Fox, considered the lead actor in an ensemble cast, will earn about $225,000 per episode, up from the previous $150,000 per…
Since the Olympic started with a bang, NBC has been able to sell another $10 million worth of advertising during the games, TelevisionWeek reports. Ratings in the first few days of events are exceeding the numbers guaranteed to sponsors, freeing…
Chris Noth is leaving “Law & Order: Criminal Intent,” but at least his character, Det. Mike Logan still has his health, just in case Noth wants to take a third turn in the Dick Wolf TV franchise, USA Today reports….
Sites aimed at young men are turning to branded content as a way to attract sponsors wary of advertising on racy clips, the Wall Street Journal said. Marketer including Samsung, Mountain Dew and Old Spice have made deals with Break.com…