A new study conducted by the National Bureau of Economic Research and funded by the National Institutes of Health found that if fast-food advertising to children were cut the national obesity rate would drop by as much as 18%, Advertising…
NBC News has launched a social media application for Facebook. “What’s Your iCue?” is a video trivia game built from NBC News’ archives, as developed by its educational arm NBC Learn. Users can play in real-time against friends or in…
Six cable networks have written the Federal Communications Commission about concerns with the agency’s investigation of operators’ moving channels from analog to digital, Broadcasting & Cable reports. In the letter, the networks express concern the FCC’s inquiry will delay February’s…
Key players are dropping like flies at CBS’ owned-and-operated Chicago station WBBM-TV, the Chicago Sun-Times reports. New general manager Bruno Cohen is cleaning house, having already axed the station’s news and local programming chiefs. Dumping the station’s tagline and its…
Advertising Age examines the recent deal between ESPN and the Bowl Championship Series and its impact on live sports broadcasting. ESPN paid $500 million for exclusive TV, radio, digital, international and marketing rights to the BCS’ 15 games through 2014….
The National Association of Broadcasters is using gas pumps to get out the digital transition message, Mediaweek reports. NAB spots have been airing on PumpTop TV’s network at 720 gas stations in 11 top markets including New York, Los Angeles,…
HBO’s releasing several widgets today for its rabid “True Blood” fans, MediaPost reports. The widgets, dubbed Droplets, were developed by Wetpaint and offer fans three ways to take content from the series to post on social networking sites including MySpace,…
Former CNN Headline News talking head Glenn Beck’s new book, “The Christmas Sweater,” is poised to debut at No. 1 on the New York Times Best Sellers list, TVNewser reports. The book, Beck’s third, was released Tuesday and reportedly is…
One million votes have been cast as of last night for this year’s “CNN Heroes,” trouncing last year’s inaugural show’s 300,000 votes cast, TVNewser reports. The show, to be aired Thanksgiving night on the news network, will be hosted by…