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Daily Archives : Dec 30, 2008

NY Official Sells Tax Hike via YouTube Ad

New York Health Commissioner Richard Daines posted an infomercial on YouTube that defends Gov. David Paterson’s plan to add an 18% tax to sales of sodas, the New York Post reports. The five-minute ad, in which Daines uses a hunk…

Urban TV Gets Groups Support, NCTS Opposition

BET founder Robert Johnson’s and Ion Media’s Urban Television, a proposed minority-targeted over-the-air network pushing for must-carry status from the FCC, is gaining support from several civil rights groups for helping increase broadcast diversity, Broadcasting & Cable reports. The National…

MLB Network Joins Charter, Cablevision’s Digital Lineups

Charter Communications and Cablevision Systems will add the MLB Network to their digital lineups when the network launches on Jan. 1 at 6 p.m. ET. The MLB Network will join the digital portion of Charter’s expanded basic lineup as well…

Fox Takes Second Straight NFL Ratings Crown

Fox drew the highest ratings among the networks that show NFL football for the second consecutive year. Fox said its NFL games averaged a 10.5 Nielsen household rating and a 22 share CBS’s Sunday games drew a 10 ratings and…

MLB Network Adds Burns’ ‘Baseball’ to Lineup

MLB Network will air the Ken Burns documentary series “Baseball” as part of its programming launch when the channel goes live Jan. 1. The Major League Baseball-themed channel will air a new episode, or inning, every week starting Tues., Jan….

Combs, E! Team With CÎROC for Safe Rides on New Year’s Eve

Sean “Diddy” Combs will help New Yorkers get home safe on New Year’s Eve. Mr. Combs and CÎROC Ultra Premium Vodka are partnering with the New York City Taxi & Limousine Commission and E! Entertainment to give out thousands of…

FCC Bids Farewell to Tate, DTV Switch Concerns Loom

Departing Federal Communications Commission commissioner Deborah Taylor Tate was saluted today by fellow commissioners at her final FCC meeting before she departs the agency. Ms. Tate, who got a recess appointment to the commission by President George Bush, was never…

TV Holds Onto Ad Dollars

Recession or no recession, the national television business remains relatively strong, the New York Times says. “When the economy goes into a recession, marketers are looking at ad platforms that generate the most efficiency, and that is national television,” Rino…

NBC Makes Virtue of Failures

Once the gold standard of broadcast, NBC is averaging less than 8 million prime-time viewers, battling Fox for last place, the Washington Post observes in the latest of its on the networks in advance of the Television Critics Association’s Press…

Malone Wins in Deal With Murdoch

While most media moguls have supplied big losses for their stockholders, John Malone is doing better than most, thanks to a deal he made with Rupert Murdoch, the New York Times says. In the deal, Malone’s Liberty Media swapped stock…