With Election Day occupying most of the nation’s attention this week, media agency Carat decided to take a closer look at voters. After all, if the president can be packaged and sold like a product, shouldn’t one know all there…
Want to know what advertisers are thinking? The Association of National Advertisers took a poll of the 1,200 members attending its annual Masters of Marketing conference last month, asking about their plans for strategy, budgeting and tactics as the economy…
When you have a game show on the environmentally conscious cable network Planet Green, it almost makes sense to have someone green, like Tom Green, as a host. The show, called “Go For the Green,” is billed as a fun,…
What is it about coming up in a smaller market that prepares executives to run giant media agencies in the United States? Canadian Doug Checkeris, recently named CEO of MediaCom North America, chalks it up to the specialization inside U.S….
So far this fall, viewership of the Big Four broadcast networks is down 9% at a time when total TV viewing is up 2%, USA Today notes. Among the factors hurting the broadcasters are the residual effects of the Writers…
CNN’s Christiane Amanpour is expected to get her own show on the network, the New York Post says. Page Six says she was angr the network gave a show about international affairs to Newsweek’s Fareed Zakaria. A CNN spokesperson said…
“Married… With Children” vet David Faustino has signed with Sony TV for a new Web series, “Star-ving,” for the company’s online video site Crackle.com, Daily Variety reports. Faustino will serve as executive producer, along with Corin Nemec, Todd Bringewatt and…
TNT’s drama pilot “The Line” has tapped Logan Marshall-Green, Omari Hardwick and Nicki Aycox to star, the Hollywood Reporter says. The project, from executive producer Jerry Bruckheimer, writer Doug Jung, Jonathan Littman and director Danny Cannon, is about an undercover…
Viacom, Time Warner, NBC Universal and News Corp. all have channels battling for market share in India, where the ad business is booming, the Wall Street Journal reports. The emergence of the new channels “is driven by the opportunity of…
After being away for six years, Anthony Edwards is returning to “ER” for a cameo appearance next Thursday, the Associated Press says. “It was really like going back to high school, in the best way. It was like going back…