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Daily Archives : Jun 8, 2011

CW Completes Upfront With $400M-$420M in Ad Commitments–Network Saw 10%-12% Price Hikes vs. 7.5% Increases in 2010

By Brian SteinbergAdvertising Age The CW has completed its upfront sales process, notching between $400 million and $420 million in ad commitments from marketers for its coming TV season, according to a person familiar with the situation. The figures illustrate…

Stations, Syndicators Gather for PromaxBDA’s First Station Summit

Industry insiders representing both the station side and the syndication side convene today in Las Vegas for marketing organization PromaxBDA’s first Station Summit, TVNewsCheck reports. One aim of the summit is to “reverse the exodus of budget-starved station executives from…

ABC’s NBA Finals Telecast Is Highest-Rated Program of the Night

ABC’s broadcast of Game 4 of the NBA Finals was the top-rated program on television Tuesday night, the network announced, delivering an 11.1 overnight rating. It was the 23rd consecutive time that an NBA Finals telecast was the highest-rated show…

A Modest Proposal for Today’s Not So Modest Politicans: Have Them Sign the ‘Bad Form’ Form

Enough is enough. We’re done. Really. We are over our public officials—invariably men—behaving badly. And then, to compound the error of their ways, they don’t go quietly into the night like most of us want them to go. Put simply,…

Special on Political Scandals to Disrupt Glenn Beck’s Final Run of Shows on Fox News

A special on political sex scandals will pre-empt one of Glenn Beck’s final Fox News programs, reports TVNewser.com. Beck’s 5 p.m. show on Friday will be pre-empted for "Bad Behavior: Political Sex Scandals," to be hosted by Greta Van Susteren,…

CW Puts Finishing Touches on Robust Upfront, Secures Healthy Ad Price Increases

Signaling an increased interest in broadcast television from advertisers, The CW sold between $400 million and $420 million in commitments for its next TV season, reports Brian Steinberg in Advertising Age. The CW secured rate increases between 10% to 12%,…

What do Lindsay Lohan’s Father, ‘Long Island Lolita’ Amy Fisher and Former MLB Player Dwight Gooden Have in Common?

Actress Lindsay Lohan’s dad, the notorious “Long Island Lolita” Amy Fisher and former Major League pitcher Dwight Gooden have something in common, according to The Hollywood Reporter. All three will join the cast of the fifth season of "Celebrity Rehab…