L.A. Times publisher Eddy Hartenstein said the paper got a “significant premium” for running an ad for the new NBC drama “Southland” on its front page that could be mistaken for a news story, the Los Angeles Times reports. “Because of the times that we’re in, we have to look at all sorts of different—and some would say innovative—new solutions for our advertising clients,” he tells the paper.
—Jon Lafayette
L.A. Times Defends NBC Ad
Apr 10, 2009 • Post A Comment
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