AOL Seeks Heidi Klum’s Advice in Million-Dollar Content Deal–Ad Age Talks to the Supermodel About Her How-to-Video Partnership That Lets People ‘Speak to the Horse’s Mouth’
AOL began publishing its content partnership with fashion model Heidi Klum today, AOL’s latest celebrity acquisition and a key part of CEO Tim Armstrong’s strategy to attract more female readers. As a sign of Mr. Armstrong’s eager interest in celebrity-branded…