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YouTube Users Increase Video Viewing in March

YouTube continued to smoke the competition in the number of videos watched each month, posting a 24% gain in March compared with the month before, according to the latest Video Census figures from Nielsen Online. The world’s biggest video-sharing site…

New ‘Loud’ Look for Oxygen

Oxygen Media announced a rebranding of its cable network using the new slogan “Live Out Loud.” Acquired by NBC Universal last year, Oxygen also announced plans to air its original programming Tuesday nights at 10 p.m., a strategy designed to…

Broadband to Use ScanScout’s Ad Targeting Tools

Online video ad network Broadband Enterprises has paired up with technology firm ScanScout to provide in-stream video ads and overlay ads to Broadband Enterprises’ affiliated Web sites. Broadband Enterprises counts more than 1,800 sites in its network and will use…

PodShow Relaunches as Mevio

Podcast provider PodShow is relaunching its service today as Mevio with a focus on original episodic content programmed for the Internet, the company said. Mevio said it will offer “millions” of hours of episodic programming, videos and music centered around…

NBC Adds Year to NHL Deal

NBC Sports exercised an option to extend its contract with the National Hockey League, deciding to carry the 2008-2009 season after a resurgence in the sport’s ratings. “There have been positive signs for the league, both on and off the…

You Won’t Get Fined for Saying ‘Frak’

How TV Networks Are Able to Broadcast the Dirtiest Word — Sort Of

ATAS Adds Emmy for Reality Show Host

The Emmy Awards continue to embrace alternative programming, adding a statuette for the host of a reality or reality-competition program. The Academy of Television Arts and Sciences voted to approve the additional category in time for September’s Emmy broadcast. According…

WGA, Bateman Urge Congress to Maintain Internet’s Independence

A major Hollywood union and actress Justine Bateman are urging Congress to ensure the Internet remains an alternative force for consumer choice in the face of dramatic media consolidation. Patric Verrone, president of the Writers Guild of America, West, today…

Obama’s Winning in Video Views

Sen. Barack Obama is No. 1 in the Web video race. According to a study released today by Nielsen Online, Sen. Obama’s Web site had the most unique viewers of video content for the month of March, at 518,000. Sen….

Katie’s ‘Evening News’ Ratings Hit Low

In the same week that the public learned that CBS and Katie Couric had held secret talks about her future as anchor of “CBS Evening News,” the third-place newscast sank to a record ratings low. The “Evening News” averaged 5.39…