Logo

Author Page

1,778 Entries
TVWeek Contributor

Lifetime CEO Chooses Execs as ‘Wives’ Buoys Ratings

Suddenly Lifetime Television appears to be back on track. Last weekend, network President and CEO Andrea Wong celebrated the highest-rated series in Lifetime’s history at the “Army Wives” wrap party. But when Ms. Wong arrived at Lifetime in April, the…

‘Good Morning America’ Taps Cuomo to Lead New Web Hour

ABC Goes Online as Rivals Grow on TV

NBC Tweaks ‘Sunday Night Football’ With New Technology

Net Aims to Make Games More Understandable, Enjoyable

NBC Nurses Reality ‘Baby Borrowers’

Like ‘Kid Nation,’ Children Are Cast

‘Over-Serving’ Customer Can Help Give a Brand Front-of-Mind Position

Brand Value Is Worth Every Penny

Warner Bros. Stretches Syndication Launch Budgets

Detailed Research Helps Werner Target Promotions

Ratings Rise May Be Fleeting

In the first season under its $3.6 billion contract with the National Football League, NBC drew an average of 17.5 million viewers with “Sunday Night Football,” up 2.5 percent from what ABC drew in its final season of “Monday Night…

John Larroquette Adapting to ‘Boston Legal’ Ensemble

John Larroquette is joining the cast of “Boston Legal” for its upcoming fourth season, playing Carl Sack, a senior partner who transfers from the New York office to Beantown. He’ll be a rival of sorts to Denny Crane (William Shatner)…

R. Kelly’s ‘Trapped in the Closet’ Generates Online Rush for IFC

“Trapped in the Closet,” the hip-hop opera from rapper R. Kelly, generated lots of traffic for IFC’s Web site last month. The spike in viewership should translate to online ad revenue for IFC, as it attracted viewers to IFC who…

Q&A: Lifetime’s Andrea Wong

New President-CEO Charged with Maintaining Momentum