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Rihanna, Fall Out Boy and Lifehouse will perform at “The VH1 Pepsi Smash Super Bowl Bash.” The one-hour special hosted by Jerry O’Connell will air live on VH1 on Jan. 29 from the Ford Amphitheater in Tampa, Fla. The concert…
MySpace will be on a television set near you soon. The social networking site has partnered with Toshiba, Yahoo and Intel to develop an extension of the MySpace experience for TV, the companies announced at the Consumer Electronics Show in…
Tuesday night’s winter premiere of “Nip/Tuck” on FX was the most-watched telecast on basic cable for the night, with 3.1 million total viewers. It also was the top-rated show on cable for the night among viewers 18-49 (1.8 rating/5 share)…
“Wife Swap” producer RDF USA has hired former TruTV executive Lauren Gellert as senior vice president, based in New York. Ms. Gellert will create and develop unscripted series and specials for RDF as well as overseeing existing projects. She reports…
TNT, looking to increase the amount of original programming it airs, has ordered two new series, the network said Wednesday. One new series is “The Line” from Jerry Bruckheimer. The other is “Time Heals,” starring Jada Pinkett Smith. “We’re excited…
Versus has introduced a corporate social responsibility platform, which will benefit the Special Olympics as its first initiative. “Versus Champions” will work with the Special Olympics to support its 2009 World Winter Games. A multiplatform campaign featuring on-air and online…
Consumers Union is asking Congress and the White House to delay the digital TV transition from Feb. 17, citing problems with the government coupon program for DTV converter boxes and other worries. In letters today to President George W. Bush,…
With media under pressure in a challenged economy, people with knowledge of direct-response advertising are getting some respect. Case in point: Lynn Fantom, CEO of Interpublic Group’s ID Media, a division of Mediabrands that specializes in direct response. “The [broadcast…
Speed has picked up the cross-country racing series “Bullrun,” which follows 12 teams of drivers traveling 3,500 miles across the southwestern United States for a $200,000 prize. Hosted by former professional wrestler and car buff Bill Goldberg, the series originally…
With both broadcast and cable networks rolling out fresh programs for midseason, a new hurdle is in place for series hoping to make a splash in the overnight ratings that can determine success or failure. Based on research done at…