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Briefly Noted

The Department of Justice last week filed suit in federal district court to block EchoStar Communications’ proposed acquisition of DirecTV. In a statement, the department said the merger would eliminate competition between the nation’s two major direct broadcast satellite services…

Broadcasters gird for McCain in power post

If the Republicans win control of the Senate this week, Prozac consumption in the broadcast and cable TV industries is almost certain to rise. That’s because a GOP victory would mean Sen. John McCain, R-Ariz., would soon be back in…

ESPN wins cable’s young demo crowns

ESPN ruled cable’s young demo race in October.The sports network was No. 1 in prime time for the month in both adults 18 to 34 and adults 18 to 49, with MTV second in the adults 18 to 34 demo…

Local Listings

San Francisco public television station KQED-TV plans to begin production this month on a new arts show that it promises will be different from traditional PBS arts fare. The show is “Spark” and the channel anticipates a March launch of…

Syndication pitching its value to ad buyers

Attention, Madison Avenue, there’s a new pitcher on the block.Syndication, known for being both fractious and fractionalized, will be calling on top advertisers and agencies as one entity-the Syndicated Network Television Association, headed by agency veteran Gene DeWitt-to tout its…

Time has come to sweep away stunt months

It’s sweeps time again. That means stations shamelessly pulling out the stops when it comes to attracting viewers to local newscasts.This has got to end.Let’s face it, sweeps periods, as they now exist, have become a joke. The original intent…

Added value for stations in ‘ebay-TV’

Oh baby, how TV stations would love to get some of that eBay money.eBay, the popular Internet auction site, is one of the truly great success stories of the Web, and of American business. In its most recent financial results,…

Ad shop warns Meredith

Meredith Broadcasting Group is hearing from the advertising community that its stations will pay a price if they use Time Machines and other technology to create extra commercial inventory.“Any possession and usage of this technology that does anything to alter…

At Press Time

New York-Lowe’s Home Improvement Warehouses, the nation’s 14th-largest retailer, has re-upped for a third straight year as the category-exclusive sponsor for “Trading Spaces,” TLC’s room-redesign basic-cable ratings hit. The one-year deal calls for Lowe’s to provide the budget, products and…

Tech Briefs

Charter Communications plans to introduce video-on-demand to nine new markets by the end of this year, bringing its total to 21 VOD markets. The nine new markets are Allendale, Mich.; Fond du Lac, Wis.; Jackson, Tenn.; Janesville, Wis.; Kennewick, Wash.;…