The Ratings Wizard
Monday, March 1, 2004-Sunday, March 7, 2004TV Season Week No. 23NBC edged out Fox by a tenth of a rating point for the weekly adults 18 to 49 title with a 4.3/12. In total viewers, CBS won the week with…
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C-SPAN’s Mission Remains on Track
In 25 years, technology has changed, but C-SPAN’s mission has not. “Our mission is to offer our country’s people an opportunity to see major events from start to finish,” C-SPAN Chairman and CEO Brian Lamb said. “We still do the…
CBS Stations Surge in Sweeps
CBS stations in four of the top five markets saw sizable bumps in late-news ratings during February sweeps over the previous year as the network’s strengthened prime-time lineup boosted local news.For some of the top markets, February marked the last…
Newsmakers
BroadcastingJohn Rafferty to general sales manager, WJXT-TV, Jacksonville, Fla., from local sales manager, KPRC-TV, Houston. Also, Susan Hagaman to local sales manager, from general manager, advertising sales, Comcast.Ken Samuel to VP, program standards, NBC, from VP, compliance and standards.Katie Hayes…
‘Early Show’ Hits Multiyear Best in Sweeps
The February sweeps performance for “The Early Show” on CBS was its best in nine years in total viewers and key demographic categories, including adults 25 to 54 and 18 to 49. “We’re stable and settled and growing,” said Michael…
FremantleMedia Reinvents Itself
It’s no secret that “American Idol” has powered Fox’s ratings, but it has also transformed an independent syndicator that was struggling with an identity crisis into a leading reality show producer for U.S. broadcast and cable networks. North America, which…
Fall of Martha Stewart Opens Doors for Others
The imminent end of the longtime King World series “Martha Stewart Living” is giving some syndication projects new life heading into fall 2004 and beyond. In the aftermath of dropping “Martha Stewart” from its lineups, the Viacom station group soon…
Good News Spread at SNTA Conference in N.Y.
If ad dollars are going to be flowing away from network television this season, syndicators want to get their share.The Syndicated Network Television Association said it attracted about 500 clients and media executives to its conference in New York last…
Tech Briefs
In an effort to make digital television from local broadcasters more easily and widely available, automation company Crispin Corp. and DTV technology firm Linx Electronics have partnered to produce an automated real-time DTV guide. In industry lingo, that’s the PSIP,…
Senate Targets TV Violence
Dragging cable television into the wildly escalating furor over programming content, the Senate Commerce Committee approved legislation last week to regulate violent content on television-whether it originates on broadcast, pay cable or satellite TV.The measure, sponsored by Sen. Ernest Hollings,…