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Convergence Key to TV-Computer Links

The convergence of television and the personal computer took a step closer to reality at last week’s Consumer Electronics Show in Las Vegas, as the heads of computer giants Intel and Microsoft introduced products that further the vision of a…

DirecTV Ad Sales Go Direct

In one of its first moves since acquiring control of DirecTV, Rupert Murdoch’s News Corp. is establishing an in-house ad sales staff to sell commercials on the satellite broadcast service.Cable veteran Bob Riordan will join DirecTV as senior VP, ad…

Guest Commentary: Challenges Don’t Limit Digital TV’s Potential

As we start the new year by gearing up for the National Association of Television Program Executives conference, we continue to find our industry in a situation such as the television business has never before experienced. Consolidation is ubiquitous; television…

Interactive TV: Is it Still Dead?

In 1975, comedian Chevy Chase mocked the lingering deathwatch of Spanish dictator Francisco Franco during his mock newscast on the debut season of “Saturday Night Live.” Looking into the camera each episode, Chase would deadpan: “This just in. Generalissimo Francisco…

Success Story: Atlantic City Sings Praises of Choirs

More than 33 million tourists visit Atlantic City, N.J., every year for its entertainment offerings, but at holiday time the locals come out to hear children’s singing voices fill the halls of Hamilton Mall for a WMGM-TV promotion.“We invite choirs…

Super Bowl, Grammys Give CBS Promo Clout

Big-event February scheduling this year has given CBS an unusual opportunity to market two major programs in the space of a week: the Super Bowl, typically the highest-rated TV program of the season, and the highly rated Grammy Awards a…

TVWeek’s Got NATPE News

TelevisionWeek will present daily television coverage of the National Association of Television Program Executives convention for the 21st year.“NATPE News TV” will begin airing Sunday, Jan. 18, and will continue through Monday, Jan. 19 in Las Vegas. It will be…

Satellite Growth Bigger Threat for Small Cablers

The difference between large and small cable operators is about to get bigger.With News Corp. in the process of putting its stamp on No. 1 satellite operator DirecTV, analysts predict that size and system location will be even stronger factors…

News Briefs

Following a lackluster November book, Buena Vista axed “The Wayne Brady Show” in its second season and Tony Danza now appears set to move in. “Wayne Brady” will remain in production through the rest of the year, with original episodes…

Life Looks Good on Billy Campbell’s Planet

Billy Campbell and his mother were watching “Today” on NBC together shortly after New Year’s Day, though they were many miles apart. The president of Discovery Networks had just returned to his home in Washington from Greenville, S.C., where he…