15,322 Entries
What it is: PromoLogic from MyDTV, a promotional pop-up service for television programmers.How it works: PromoLogic is a cross-channel service that delivers on-screen messages to viewers about upcoming programming. The alerts are sent based on preferences that users enters about…
Title: Senior VP, programming and operations, Court TV. Mr. Epstein, formerly VP of prime-time planning and proposals at ABC, oversees pricing, inventory and operations for Court TV’s advertising sales department.Recent interesting deal: “We have a program called `The Safety Challenge.’…
A number of interactive television companies have formed the Interactive Television Alliance. Members include ACTV, WorldGate, OpenTV, Liberate Technologies and Wink Communications. Art Cohen, senior VP of ACTV, was named chairman of the alliance.FCC denies requests to extend DTV deadlinesThe…
Community-related ad sales campaigns are bringing nontraditional revenue to TV stations in Lansing, Mich.Young Broadcasting-owned CBS affiliate WLNS-TV created a multimedia campaign, “Partners in Health,” together with one of the market’s major hospitals. The hospital bought spots, and in turn…
Title: Director of engineering and operations at NY1 News.Background: Mr. Polikoff joined NY1 in 1996 after serving as production manager for WNYW-TV, the Fox affiliate in New York. He worked for NBC from 1981 to 1994 in various positions, including…
See publication for the following listings:Demographic ratings: Broadcast Prime Time, SyndicationNight-by-night Nielsen Prime-time ratings for the week of June 3-9Ratings for the week of June 3-9
Post-Enron and post-Adelphia, major public electronic media companies are hearing the loud rings of a wake-up call regarding corporate governance. With proper attention to concerns voiced by regulators, shareholders and others, cable companies and broadcasters should address these concerns before…
Interconnects work.That is the message that Tom Olson and National Cable Communications are trying to disseminate, and they’ve got some compelling data to back it up.Mr. Olson is the CEO of National Cable Communications, a spot cable advertising rep firm…
‘Divorce Court’ to face jury trial An independent Los Angeles producer who filed a September 2001 lawsuit claiming she gave Twentieth Television the pitch to revive “Divorce Court” for first-run syndication, has been given a July 30, 2002, court date…
FCC votes to extend cable access regulations The Federal Communications Commission voted 3-1 today to extend its cable program access regulations for at least five years. Under the regulations, cable operators are required to sell their satellite-distributed programming to competitors….