15,322 Entries
Title: Executive VP and director, national broadcast, Mediaedge:cia.Recent interesting deal: “For Sony, 9/11 changed a feel-good corporate holiday commercial into a public service campaign to instill the spirit of unity in America. The joint campaign with Circuit City was `Message…
In Columbus, community events are what’s working for ABC affiliate WTVM-TV and its advertisers.For example, WTVM puts on the city’s Fourth of July event. “When I got here, the city wasn’t doing much on the Fourth of July. We provide…
Of Bill Maher, TV critics and a new hotel hauntBill Maher meets the TV critics of America-at least those who will assemble on July 20, in Pasadena, Calif., to honor their favorite television shows-when he opens the 18th annual Television…
Comcast Corp., which is about to morph into the largest domestic cable operator, is pushing the envelope on video-on-demand adoption, with plans to make half of what it carries free of charge in hopes of doubling its digital subscriber base…
Broadcast industry representatives last week charged that a cable TV industry plan to spur the digital TV transition appears designed to benefit cable at the expense of broadcasters.“They’re flashing the bird at broadcasters,” said Nat Ostroff, VP of new technology…
Leading cable operators who are still uncomfortably straddling their $22 billion system upgrades and not yet mining high-margin returns on slow-to-market new digital services say the second half of 2002 is looking better than expected.That has been the word from…
Premier Retail Networks, the San Francisco-based provider of private retail networks and in-store programming for some of the biggest retail chains in the country, and EchoStar Communications are creating a national in-store satellite TV-based delivery system.That program and advertising delivery…
Discovery Communications and Royal Caribbean International have reached a new cross-platform deal that includes a multimillion-dollar media buy across four Discovery networks-the Discovery Channel, The Learning Channel, the Travel Channel and Animal Planet.“It’s a multimillion-dollar deal,” said Bill McGowan, who…
Serving a new kind of medium wellAs part of a seven-year partnership between NBC-owned WTVJ-TV, Miami, and The Miami Herald, when Herald senior writer Martin Merzer headed off to cover the conflict in Israel for a month, the station outfitted…
Electronic Media Television will offer daily newscasts from this year’s National Cable and Telecommunications Association Convention in New Orleans, beginning at 6 a.m. (CT) Monday.EM’s “Cable 2002 TV News,” anchored by CNN’s Holly Firfer, will run continuously on cable systems…