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The onset of daylight savings time continued to wreak havoc on many syndicated series, as “Seinfeld,” “Friends” and “Frasier” each suffered from audience spring fever, according to Nielsen Media Research. But the time shift has done little to affect several…
Nielsen Media Research has recently spent more than $9 million and implemented more than 40 initiatives to improve its diary service and response rate from U.S. television homes. Last year, Nielsen found out you get what you pay for when…
UPN would have to convince advertisers to pay more than $100,000 a spot in its new acquisition, “Buffy the Vampire Slayer,” to break even on the series.Break-even was the sticking point for WB CEO Jamie Kellner, who said he wouldn’t…
Reading tea leaves and subtext at NBC NewsThe courtship of Katie Couric turned family-style last week. The “Today” anchor has been the subject of intense speculation about what she might do after her $7 million-a-year contract is up next year….
`DTV’s time has come’The National Association of Broadcasters and Consumer Electronics Association announced at NAB last week their intent to launch a joint program promoting DTV in the fall. Additional details about the effort, including its budget, are still subject…
Television content aggregator Spark Interactive has licensed New Line Cinema’s film library for video on demand, becoming the second major player in the VOD content space to license the studio’s film collection.One of Spark’s largest competitors, Intertainer, also holds rights…
Programming is officially turning “Ugly” this fall.Despite the lack of activity in domestic kids syndication in recent years, Sachs Entertainment has now nailed more than 90 percent of the country for upcoming weekly series “Butt Ugly Martians.” Among the stations…
The WB and its man in charge, Jamie Kellner, have made quite a show of licking their wounds and crying foul over the loss of “Buffy the Vampire Slayer” to rival UPN. But one has to wonder whether it’s a…
Although several major media players who reported better-than-expected quarterly earnings last week hedged their forecasts for future advertiser spending, they all professed to be prospective deal-makers.Viacom President and Chief Operating Officer Mel Karmazin, Walt Disney Co. Chairman and CEO Michael…
The closed doors could not muffle the rounds of applause, whistling and cheers emanating from the Mirage conference room that was packed with top-tier representatives of stations affiliated with ABC, CBS and NBC.They were there at the invitation of the…