Spot Ratings: Not So Fast
Nielsen Puts ‘Experimental’ Stamp on Ad Data After Unusual Meeting
Nielsen Puts ‘Experimental’ Stamp on Ad Data After Unusual Meeting
King World Talk Strip Riding High After Debut Week
Dynamic Speakers Intended to Spice Up Advertising Week
Schedule Surgery Gives ABC Rare Thursday Ratings Win With ‘Grey’s’
Plaintiffs: Package Isn’t True Hi-Def
Showrunner Horta Looks for the ‘Ugly Betty’ in Everyone
‘Extractor’ Order Comes as Nat Geo’s Stakes Get Higher
Networks Vie for Early Victories
Spanish-Language Subsets Segmented but Viewers Possess Predictable Values
Sponsorships Now Total Eight Figures