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‘Jack & Bobby’ Picked Up for Full Season

The WB’s new family drama “Jack & Bobby” has been picked up for a full season, making the Warner Bros. Television production the first drama of the 2004-05 season to get a full 22-episode order.“We think this show will continue…

Arbitron, VNU to Explore Research Service

Arbitron and VNU said Tuesday they will explore the development of a national research service that will collect media use data and purchase information from a common sample of consumers to give marketers a better picture of how media behavior…

Rank Named Fox Cable VP for FX

Fox Cable Networks Group has hired media agency veteran Dan Rank as VP, Central Region, for FX. He’ll be based in Chicago. Mr. Rank previously held a similar position for Universal Television Group, and left when Universal was acquired by…

Senate Puts Limits on FCC’s Waiver Ability

As part of a legislative compromise, the Senate on Wednesday afternoon approved an amendment that would limit the Federal Communications Commission’s ability to waive a requirement that could force the 75 TV stations operating on channels 63 through 69 to…

Station Groups Go With LPM Service

Three powerful television station groups — Allbritton Communications, Cox Television and Granite Broadcasting — have signed on for Local People Meter (LPM) service in Atlanta, Detroit, San Francisco and Washington. Nielsen launched Local People Meters in Boston in 2002 and…

Scandal Doesn’t Dent CBS’s News Ratings

Nielsen Media Research data for the week of Sept. 20-24 indicates that “CBS Evening News” is not suffering from fallout related to the controversy over suspect memos cited in a story reported by “Evening News” anchor Dan Rather on the…

‘O’Reilly Factor’ Gets Ratings Boost From President Interview

The first of a three-part interview with President Bush boosted “The O’Reilly Factor” to its highest viewership in 2004, an average of 4.58 million viewers, according to data from Nielsen Media Research. The “Factor’s” performance helped Fox News Channel achieve…

Martha Stewart to Serve Sentence in W.Va. Prison

Martha Stewart will serve her five-month prison sentence in West Virginia, dashing the lifestyle guru’s hopes of being placed in a prison near her Connecticut home and her aged mother.Ms. Stewart will report Oct. 8 to a federal prison in…

Study: Movies Drive Cable

According to a study conducted by Warner Bros., theatrical features are a driving economic and ratings force in basic cable. The study found movies represent 82 percent of the top three basic-cable networks’ prime-time programming and help drive viewers to…

Spike TV, Shatner Partner on Hoax

Spike TV and William Shatner have just completed an elaborate hoax on a small Iowa town in service to their upcoming series, the parties announced today. Mr. Shatner and a film crew descended on the town of Riverside to purportedly…