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Moonves Sees Bright Future for Broadcast

Sep 5, 2008  •  Post A Comment

Unlike NBC Universal, CBS won’t be pouring money into cable channels, the Silicon Alley Insider reports. During an interview with CNBC’s “Squawk Box,” CBS head Leslie Moonves said, “The average American household has 180 channels. The good news is they still only watch 12 of them regularly. The four broadcast networks are always among those 12…Network television is still tremendous.” Moonves also admitted to congratulating competitor Jeff Zucker on NBC’s coverage of the Olympics. “I think it’s outstanding for network television that night after night the ratings were up considerably,” Moonves said.
—Christopher Perez

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