CBS Shares Jump on Ratings Note

Mar 18, 2009  •  Post A Comment

CBS’ prime-time ratings earned it a positive note from a Wall Street analyst, helping boost the shares Tuesday by 8.4%, the Los Angeles Times reports. Caris & Co. analyst David Miller upgraded the stock, pointing out that the share price reflects the value of Showtime alone, and he praised CBS for licensing shows from other studios, the newspaper says. “Placing too many company-owned shows on a prime-time schedule can be very risky and can amount to substantial losses if the shows are canceled,” Miller wrote, the publication says.
—Aimee Picchi

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