‘Idol’ Most Expensive TV Show

Apr 10, 2009  •  Post A Comment

“American Idol” commands the highest prices from advertisers, Forbes reports, citing figures from TNS Media Intelligence. With more than 6 million viewers than primetime’s No. 2 most watched series, “Dancing With the Stars,” the singing competition is able to attract $623,000 for a 30-second spot, the magazine reports. That compares with $205,000 for a results show of “Dancing,” Forbes says.
—Aimee Picchi

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