ESPN Should Bid for the Super Bowl Says Chris Berman, ESPN’s Best-Known Personality. In the Past Congress Would Have Prevented This From Happening—Would it Today?

Sep 8, 2009  •  Post A Comment

Chris Berman, the best-known personality on ESPN, says its time that the all-sports network bid for the Super Bowl, according to USA Today.

One reason this hasn’t happened before is the fear that Congress might try and prevent the biggest TV event of every year from being carried by a network that is not available in virtually every U.S. household.

Of course one way around that is by also showing the Super Bowl that would be licensed to ESPN on ABC. ABC and ESPN are both owned by the Walt Disney Co.

USA Today also writes that ESPN management says it will bid aggressively to acquire the TV rights for the 2014 and 2016 Olympics. For a number of years now the Olympics have been on NBC and its myriad cable networks.

–Chuck Ross

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