‘Betty’ Return Down 58% From Last Year

Oct 19, 2009  •  Post A Comment

The fourth-season premiere of ABC’s "Ugly Betty" drew only 5.1 million viewers and a 1.4 preliminary adults 18-49 Nielsen rating, coming in behind both Fox’s American League Championship Series baseball (Yankees vs. Angels) as well as CBS’ "Ghost Whisperer," "Medium" and "Numbers." according to The Hollywood Reporter.

"Betty’s" two-hour return dropped 58% from last year’s return in the show’s old Thursday timeslot.

–Allison J. Waldman

One Comment

  1. ABC is trying to kill this wonderful show. The story line is fresh and all about transformation this year. America Ferrara and cast are really great. What a shame that ABC prefers garbage like Wifeswap, Wipeout and assorted reality TV to their nice series. Please don’t kill Ugly Betty like you did so many other scripted shows “to save money.” Your reality fare sucks!!!!!

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