The number of people who view NBC’s Jay Leno unfavorably skyrocketed this winter, in the wake of the network’s announcement that he was returning to latenight, according to a Marketing Evaluations Inc. survey,DailyFinance reports.
Marketing Evaluations is better known as the research firm that compiles “Q” scores, which measure likability.
Leno’s positive Q rating was at about 21 last summer, and in the most recent survey was at 19. But his negative Q rating jumped to 35, from 26, an unusually big jump.
Leno should have resigned.
Between me and my husband we’ve owned more MP3 players over the years than I can count, including Sansas, iRivers, iPods (classic & touch), the Ibiza Rhapsody, etc. But, the last few years I’ve settled down to one line of players. Why? Because I was happy to discover how well-designed and fun to use the underappreciated (and widely mocked) Zunes are.