More than 700 MILLION viewers worldwide were expected to have tuned in for the World Cup final on Sunday, reports the Associated Press.
FIFA, which had signed deals to allow every country in the world to broadcast the game between the Netherlands and Spain, said it expects a record audience on Sunday for any sports broadcast in Spain and about 90 percent of Dutch viewers to tune in, the story says.
If the ratings for the tournament match FIFA’s expectations, that will place the broadcast above the 600 million people who tuned in for the opening ceremony of the 2008 Beijing Olympics, the story points out.
“More than 700 viewers worldwide”
Amazing how the omission of one word can change the context.