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Another New Show Appears to Be in Peril After Ratings Plunge

Sep 30, 2010  •  Post A Comment

Two networks in particular got good news and bad news in the ratings Wednesday night, based on overnight Nielsens. The newest installment in NBC’s “Law & Order” franchise premiered to solid numbers, but the second episode of the network’s new spy show “Undercovers” dove into dangerously low ratings territory.

It was good news/bad news at ABC as well, with the Emmy-winning comedy "Modern Family" delivering the highest ratings of the night while the rest of the lineup struggled, according to TVbytheNumbers.com.

At 8 p.m. CBS’s "Survivor" averaged a 3.45 rating in the 18-49 demographic for the hour, ahead of Fox’s "Hell’s Kitchen" with a mean score of 2.8 in the same demo. ABC’s "The Middle" and "Better With You" had a 2.4 rating and a 2.1, respectively, in the top and bottom halves of the hour in the 18-49 demo, but NBC’s new J.J. Abrams spy saga "Undercovers" managed only a 1.6 average rating in 18-49, just a tad better than CW’s "America’s Next Top Model," which logged a 1.3 average.

At 9 p.m. "Modern Family" led the night with a 4.5 rating in the 18-49 demo, while ABC’s "Cougar Town" in the bottom half of the hour collected only a 2.9 rating in the 18-49 demo. CBS’s "Criminal Minds" averaged a 3.55 in 18-49, and the second episode of "Hell’s Kitchen" netted a 3.05 rating for the hour. NBC’s "Law & Order: SVU" had a 2.65 average for the hour in the 18-49 demographic, and CW’s "Hellcats" was last at 0.95 in the 18-49 demo for the hour.

The 10 p.m. hour was won by the "Law & Order: LA," which premiered with a rating of 3.1 for the hour in the 18-49 demo. CBS’s "The Defenders" had a 2.5 in the 18-49 demo, ahead of ABC’s "The Whole Truth" with a 1.3 average rating in 18-49 for the hour.

CBS was the top-ranked network overall Wednesday, with Fox second, NBC third and ABC settling for fourth despite “Modern Family’s” success.

2 Comments

  1. So sad that one of the industry’s preeminent news sources now has to cut and paste fansites for stories.

  2. Long time reader, first time poster! Great post. Appreciate the work thats gone into the site so far, keep it up! 🙂

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