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WCVB-TV in Boston to Fill ‘Oprah’ Time Slot With ‘Ellen DeGeneres Show’

Nov 12, 2010  •  Post A Comment

WCVB-TV in Boston will fill "The Oprah Winfrey Show" time slot next fall with "The Ellen DeGeneres Show," reports the Boston Globe

"Ellen" will move from 9 a.m. to 4 p.m., with the morning slot going to the syndicated "Live With Regis and Kelly," the story says. WHDH-TV, which currently airs the Regis Philbin and Kelly Ripa show will replace it with a local newscast, the article adds.

WHDH had told ‘Live With Regis and Kelly" producer Buena Vista Television several months ago that it wasn’t going to renew the contract because it wanted to replace the show with news. "We think there is an audience at 9 a.m. that doesn’t necessarily get to watch us from 5 a.m. to 7 a.m.," said WHDH general manager Chris Wayland.

The story notes that most top-market TV stations haven’t yet announced plans for how they’ll fill Oprah’s time slot. Because Ellen and Oprah are both popular with female viewers, the move "“is a fail safe. It’s a win-win for us," said Bill Fine, general manager of WCVB.

 

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