The CBS College Sports Network has rejected a commercial from the NFL Players Association that the Association wanted to run this Saturday, Feb, 5, 2011, the day before the Super Bowl, the Associate Press reports.

According to the article, “The NFL Players Association said its TV ad, set to run during a college football all-star game this weekend, was rejected by CBS College Sports Network because the message was connected to labor negotiations.”

The story says that “CBS spokesman Dana McClintock said CBS College Sports Network would not have accepted an ad from the owners’ side, either. McClintock would not comment further.”

The article adds, “NFL spokesman Greg Aiello said in an e-mail: ‘We knew nothing of (the network’s) decision, had nothing to do with it, and have no objection to anyone running the ad.’ “

The CBS broadcast network shows NFL games.

According to the article, “George Atallah, the union’s assistant executive director, said Monday the ad was slotted to be shown four times on Saturday’s broadcast, a day before the Super Bowl….He called the decision to reject the ad ‘disappointing’ and said the union wouldn’t produce a replacement commercial ‘because we neither have the time nor resources.’ “

Ths story also says, “The labor deal between the league and players expires in early March. NFL Commissioner Roger Goodell and union head DeMaurice Smith met in New York on Monday to discuss the collective bargaining agreement and set up a series of negotiating sessions, including one Saturday in the Dallas area.”

Here’s the rejected commercial: