Hulu Reportedly Offering Potential Buyers Guaranteed Access to TV Shows for Five Years

Jul 19, 2011  •  Post A Comment

Hulu is reportedly offering potential buyers a guarantee of five years of access to television shows from its media owners, according to Bloomberg.

The offer includes two years of exclusivity for shows from its owners, which include Walt Disney, News Corp. and Comcast/NBCUniversal, the story says. Bidders who sign a non-disclosure agreement will have access to details of the rights, as well as other financial data, the piece notes.

Amazon.com and Microsoft aren’t likely to bid for Hulu without such a guarantee, the article adds. The exclusivity agreement, however, wouldn’t be entirely exclusive to Hulu, as the TV networks would be allowed to post their shows on their own sites and on-demand services from pay-TV operators would be given exceptions.

Hulu and News Corp. representatives declined to comment, while NBCUniversal and Disney didn’t respond to requests for comment, the piece adds.

As previously reported, Walt Disney Chief Executive Robert Iger said Hulu’s owners are "committed to selling" the online streaming service.

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