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Surprise Winner in Prime-Time Ratings

Dec 28, 2011  •  Post A Comment

All of the big four broadcast networks were beaten in the prime-time ratings Monday night, reports The New York Times’ ArtsBeat blog.

The winner in the key demo of viewers 18 to 49 was Spanish-language broadcaster Univision. The network’s audience was boosted by the two-hour finale of the telenovela "La Fuerza del Destino," or "The Strength of Destiny," which drew 5.4 million total viewers, the story says. The program pulled in a 2.3 rating in 18-49.

The Univision win came as the other networks aired repeat-heavy lineups, TheWrap.com notes. Nevertheless, Univision has a goal of becoming the most-watched network regardless of language by the middle of this decade, the piece adds.

Univision averaged a 2.0 rating for the night in the 18-49 demo, edging CBS’s 1.9 average. NBC came through with a 1.4, followed by unusually low averages for ABC, with a 0.9, and Fox, with a 0.8.

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