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Why Did CBS Change the Titles of Two Shows?

Dec 5, 2011  •  Post A Comment

CBS has made the decision to change the titles of two upcoming midseason programs, Entertainment Weekly reports. Both titles have been mocked in the press, the story notes.

The previously announced "¡Rob!" will now be known as simply "Rob" — without the exclamation points. This comes after CBS has been criticized for odd punctuation in show titles, such as “$#*! My Dad Says.”

Additionally, the show previously announced as "The 2-2" will be called "NYC 22." The show is a gritty police drama, and the publication has made the point that the original title might be pronounced "tutu," which might suggest a drama about ballet dancers.

In a self-deprecating nod, a network press rep said in a statement, "As a network we no longer believe in punctuation."

One Comment

  1. “Rob Schneider is….the STAPLER. Rated PG-13.”

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