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Disney’s Iger: ABC Sells Out of Academy Awards Inventory in ‘Healthy’ Ad Market; Company May Implement Delay in Releasing DVDs for Rental Market

Feb 8, 2012  •  Post A Comment

Walt Disney CEO Bob Iger noted in an earnings call with analysts that ABC has sold out of its commercial time for the Academy Awards broadcast, reports Deadline.com. Iger called the ad market “healthy,” the story reports.

Iger also noted that Disney is in talks to change its DVD and Blu-ray release policy, considering waiting 28 days before selling to rental companies such as Netflix, the piece adds.

Disney previously has not signed off on the idea that using a delay would help sales, but Iger noted, "The industry has continued to suffer on the sell-through side," according to the piece.

He declined to comment on reports that ABC is in talks to form a cable news network with Univision, the piece adds.

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