‘Katie’ Puts Some Distance Between Itself and the Freshman Talk Show Pack

Oct 23, 2012  •  Post A Comment

Katie Couric’s new syndicated daytime talk show “Katie” has solidified its ratings lead over other rookie talkers, according to national figures for the week ending Oct. 14. The show delivered a 1.9 household rating for the week and averaged 2.494 million viewers, improving 12% from the previous week for its strongest performance since its premiere week.

The Monday, Oct. 8, show — which focused on the afterlife and featured Long Island Medium Theresa Caputo — surged 35% to a 2.3 household rating, setting a single-day “Katie” record.

Coming in second among rookie talk shows was “Steve Harvey,” which held steady with a 1.3 household number and averaged 1.806 million viewers. “Harvey” was up 11% in women 25-54 to a 1.0 average.

“Jeff Probst” was down 13% to a 0.7 in households, with 944,000 viewers, giving back its gains from the week before and settling around its season average. “Ricki Lake” was fourth among the rookies with a 0.7, even with its previous week, and 841,000 viewers.

“Trisha,” which is cleared on mostly lower-rated independent and CW stations, equaled its best numbers so far, coming in with a 0.5 household number, up 25% from a week earlier, and averaging 659,000 viewers.

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