Business

TNT Taps Justin Timberlake, Jamie Foxx to Promote NBA Broadcasts

TNT has tapped Justin Timberlake and Jamie Foxx to star in a marketing spot to promote its NBA postseason broadcasts, Mediaweek reports. The stars will be seen in a two-and-a-half minute commercial set to air in 1,200 Regal Cinemas theaters…

Hulu May Test Subscription Service With an iPad App

Hulu may test a subscription service with an application on Apple’s iPad device, responding to pressure from its content partners to ask consumers to pay up for the online video site, the New York Times reports. Unnamed people familiar with…

Sony TV’s Oswaks Steps Down as Marketing President

Robert Oswaks has stepped down as the President of Marketing at Sony Pictures Television, the Hollywood Reporter reports. According to the article, "He joined the company in May 2000 in the newly created position of executive vp marketing, Columbia TriStar…

Sunbeam Antitrust Case Against Nielsen Scheduled for December

Sunbeam Television day in court, against Nielsen, wherein Sunbeam is alleging that Nielsen is effectively a monopoly that overcharges its customers and undercounts television viewers, has been scheduled, Media Daily News reports. The company’s antitrust case against Nielsen has been scheduled…

Citadel and DirecTV Continue Retransmission Negotiations, Keeping ABC Affiliates Beaming (for now)

Citadel Communications and DirecTV are continuing their retransmission negotiations, keeping three Citadel television stations beaming to DirecTV subscribers until 1 p.m. Central time on April 1, B&C reports. Citadel called the talks "productive" in a statement, THR says. As earlier…

Retrans Battle: ABC Affiliates in Des Moines and Lincoln (Nebraska) Plus CBS Affiliate In Davenport, Iowa, All Set to Go Dark on DirecTV at Midnight

In the latest battle over retransmission fees, three TV stations are set to go dark on DirecTV tonight (Wednesday, March 31) at midnight, B&C reports. The stations, WOI, KLKN and WHBF, respectively, are all owned by Citadel Communications. According to…

LA-Based Location Filming Rebound Versus First Quarter Last Year

Workers in the California-based film and television production industry have struggled as of late as a writers strike, an economic downturn and emigrating jobs have put a pinch on area work. However, the industry is regaining its footing somewhat as…

MUST READ: Nielsen Changing Definiton of ‘Average Audience’ Ratings. It’s Important Because That Definition, Commonly Called ‘Reach’ in Ad Circles, Is Relied on By Advertisers Who Spend $80 Billion Annually To Advertise on TV

Here’s an eye-opener, reported by Joe Mandese, who is hands down the best journalist covering the business of media measurement in the country. This is the startling opening paragraph of the article Mandese has written in Media Daily News: "In a…

‘Glee,’ ‘In Treatment,’ ‘Modern Family,’ ‘No. 1 Ladies’ Detective Agency, Craig Ferguson Win Peabody Awards, As Do TV Stations KCET, KHOU, KTVU, WFLD and WYFF

The winners of the prestigious George Foster Peabody Awards, honoring the best in electronic media, were announced this morning. Winners included the following TV programs: CBS’ "The Late Late Show With Craig Ferguson," : ABC’s "Modern Family," Fox’s "Glee," and two shows on…

Despite Protest, Nielsen to Nix Live-Only Local TV Ratings

After a four-month delay, Nielsen said it’s going forward with a plan to end live-only local TV ratings, a change which has been protested by top media agency groups, MediaPost reports. The ratings, which cover about 70% of local U.S….