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Charter to Start Rentrak Trial

Charter Communications will start a television measurement trial with Rentrak, which has a system that processes data from more than 7 million set-top boxes, Multichannel News reports. The trial will look at the relationship between regular TV and on-demand viewing,…

Showtime Touts Emmy Entries on iPhone

Showtime will allow Emmy voters to screen full episodes of its series on Apple’s iPhone and iPod Touch, Daily Variety reports. Showtime also sent out four DVDs full of select episodes of shows such as “Dexter” and “Weeds” in the…

Comedy Central, Logo Save ‘Silverman’

“The Sarah Silverman Program” will be returning to Comedy Central after the network’s sister channel, Logo, stepped in to co-finance the show’s 10-episode third season, the Hollywood Reporter says. The future of the series was in jeopardy after Comedy Central…

National Geographic Expands Slate

National Geographic will be touting a record-sized state of 11 returning series and 10 new series in the works as it makes upfront presentations to advertising buyers, TelevisionWeek reports. Despite the economic downturn, network executives say ad sales are up…

Discovery Gets Lowdown on ‘Pitchmen’

Discovery Channel thinks we’ve had our fill of shows about the fancy fellows who make commercials at high-powered advertising agencies. The network is getting ready to launch a series about two infomercial stars who might not even be allowed into…

Lifetime Orders Sherri Shepherd Pilot

Lifetime has ordered a pilot for a comedy starring and based on Sherri Shepherd’s life, the Hollywood Reporter says. The project, first developed for The CW during the 2007-08 development season, focuses on a woman who learns her husband has…

Spike TV Revives ‘Super Dave’

Spike TV will revive the Super Dave Osborne character this summer, with a four-part half-hour series starring Bob Einstein, Daily Variety says. The mockumentary series will be written by Einstein, the trade paper reports. —Aimee Picchi

Obama Era Good for Fox News

Fox News Channel was the No. 2-rated cable network during the first week in March, continuing its strong performance since President Barack Obama was inaugurated, the Huffington Post reports. Fox News has been in cable’s top three for seven consecutive…

Wildbrain Opens Studio in LA

Animation company Wildbrain is opening a studio in Los Angeles, Daily Variety says. The San Francisco-based company, which created the kids’ show “Yo Gabba Gabba,” will be located in Sherman Oaks, the trade paper says. —Aimee Picchi

Edwards Committed to ESPN Gig

Former Kansas City Chiefs coach Herman Edwards says he’s going to put “his heart and soul”” into his new job as analyst for ESPN, USA Today reports. Edwards will be appearing on “NFLLive,” “SportsCenter” and “ESPNews” beginning Wednesday. —Jon Lafayette