This year’s “Wide Open Coverage” NASCAR race telecast on TNT will be sponsored by Coke Zero, Coors Light, HP, Papa John’s, Sprint, Subway, Toyota, U.S. Army, Viagra and Warner Bros. The telecast will air during the prime-time Coke Zero 400…
Keri Murphy has been tapped as the host of Golf Channel’s “Highway 18,” which will premiere July 22 at 10 p.m. The model and actress will guide five teams, mapping out challenges and providing viewer insight as they race across…
In a reversal that could help Democratic presidential candidate Barack Obama, MTV has decided to begin accepting paid political advertising, TVWeek reports. While MTV’s sister channels in Viacom’s MTV Networks division have accepted campaign ads in the past, the music…
Cable’s take in the upfront advertising market grew at a faster rate than broadcast networks’ haul this year, the New York Times observes. Preliminary numbers show cable took in about $8 million in ad commitments, up 7 to 8 percent….
Satellite TV customers are more satisfied with their service than cable customers, a new Beta Research Corporation survey finds, Multichannel reports. The survey finds that 71% of satellite users are “very satisfied” with their service, while 62% of digital cable…
Donald Frangipani, a handwriting expert from Brooklyn, has filed a suit against HBO and “Real Sports’” Bryant Gumble for allegedly ruining his reputation after a report on the program said Frangipani was connected to a forged memorabilia ring, the New…
NBC Universal has reached an amicable settlement with a woman suing the network after her brother committed suicide during a taping of “Dateline NBC’s To Catch a Predator,” the Los Angeles Times reports. Louis William Conradt shot himself in late…
USA has promoted Jane Blaney to serve as the network’s vice president of programming, acquisitions and scheduling, Daily Variety reports. Under her leadership at the network, Blaney has been able to lock in rights to air some of this summer’s…
FX has acquired the rights to air Adam Sandler’s “You Don’t Mess With the Zohan” in late 2010, Daily Variety reports. The deal, valued at $11 million, is the latest of a long list of purchases the network has made,…
Designer Tommy Hilfiger and Radical Media’s TV special based on Hilfiger’s and George Lois’ book “Iconic America” will air on Bravo during prime time in early October, Daily Variety reports. The program is named “Tommy Hilfiger Presents Ironic Iconic America,”…