Digital

Univision Launches New Online and Mobile Initiative

The digital division of Univision Communications Inc. today announced its plans for a new online and mobile outlet to launch later this year called "Novelas y Series." The Spanish-language media company will set up "Novelas y Series" on Univision.com and…

Why TV Folks Are Paying Attention to the Debate Between Apple and the Nets: The Potential. Thus Far Consumers Have Downloaded 10 Billion Songs From the iTunes Store, But Only 375 Million TV Episodes

Here’s the question on the table: If iTunes cut the price in half of most TV episodes, would it increase buy rates exponentially. That’s the subject of Brian Stelter’s piece in the New York Times. According to the article, "What would…

Potential Game Changer: Test Finds Addressable Ads Cut Ad Skipping by a Third

The results have been nothig short of phenomenal in a test of addressable ads in Baltimore, Adweek reports. Veteran reporter Steve McMClellan reports that the test showed ad skipping was reduced by 32%. The test was done by Comcast Spotlght…

Guess Which TV Service Provider is Planning a Single DVR That Can Hook Up to Eight TVs, and Showing the MLB All-Star Game in 3D This Year

How’s this sound: the launch of whole-home DVR service that would hook up as many as eight TVs to a single DVR, and the ability to see this year’s Major League Baseball All-Star game in 3-D. That’s just some of…

Tiger Statement Today: ‘Up to Me to Start Living a Life of Integrity.’ He Repeatedly Apologizes; Attacks Media

Tiger Woods finally spoke publicly today about the scandal that has rocked his life. He continually apologized and took responsibility for his actions. He asked that his fans not give up on him. He also attacked the media for not…

Is CBS Cutting iTunes Price of Some Shows to 99 Cents?

CBS has signed on to Apple’s plan to cut prices of TV shows sold through iTunes, and will drop the price of some of its shows to 99 cents, MediaMemo reports, citing a comment from CEO Leslie Moonves on the…

Betty White Still Waiting for That Call as NBC Rolls Out Post-Olympic ‘SNL’ Hosting Details

Despite a massive Facebook campaign that is growing in size, Betty White has been passed over for hosting duty, again, for "Saturday Night Live’s" return from its Olympic hiatus on Feb. 27. Instead, singer-actress Jennifer Lopez will be hosting, as…

What Will Tiger Say on Friday? Here’s Our Guess

This week’s $64,000 question: What will Tiger Woods say to the media on Friday? TVWeek Open Mic blogger Chuck Ross has an idea. Click here to read it. –Tom Gilbert

TV Pitchman Gets 30 Days in Jail

TV pitchman Kevin Trudeau got a scolding from a judge and 30 days in jail, after he successfully rallied his fans to overwhelm the judge’s email inbox with testimonials of support, Reuters reports. The judge feared a safety threat and…

Top Murdoch Adviser Joining Rival Time Warner; Report Says It’s the Beginning of a Shakeup of Senior TW Management

A former top adviser to Rupert Murdoch at News Corp. is joining Time Warner, the New York Post reports. Gary Ginsberg spent 11 years advising Murdoch on communications before leaving the company last November. According to the Post story, "Ginsberg, 47, will…