Logo

Digital

Video: Novel Approach to Marketing Books

Daisy Whitney’s New Media Minute

Americans Still Prefer Traditional TV, Nielsen Report Says

Traditional television remains the screen of choice for Americans, according to Nielsen’s recent Three Screen Report. The average American watches 153 hours of TV every month at home, the report found. That’s a 1.2% increase from last year. While Americans…

William Morris Lays off 120

William Morris said it’s laying off 120 employees, or about 15% of its staff, ahead of its merger with Endeavor, the Los Angeles Times reports. About 40 of those people are agents, with the remaining being support staff, the newspaper…

Full House for Peabody Awards

It was a jam-packed ballroom at the Waldorf-Astoria for the 68th annual Peabody Awards today. Host Brian Williams joked he was “in the tank” for three of the esteemed awards—for colleague Richard Engel, “Saturday Night Live” and NBC Sports. Winner…

ATAS Foundation Launches Virtual Academy

The Academy of Television Arts & Sciences Foundation has launched Virtual Academy, a Web site that gives users a look at the business of television. The Web site, found at www.virtualtvacademy.org, features free video of taped discussions with industry professionals….

‘Glee’ Songs to Sell Online

Songs from Fox’s “Glee” will be sold on iTunes and other digital platforms, the Hollywood Reporter says. Twentieth TV music chief Geoff Bywater talked with several record companies before striking a deal with Columbia Records, the trade paper says. —Aimee…

Recession Leads to Upfront Price-Cut Talks

Media buyers are talking about price rollbacks ahead of television’s annual upfront advertising market this week, although network executives say demands for cuts have softened since the rebound of the stock market, Television Week reports. The recession is shaking up…

Twitter Breaks TV Upfront News

Rather than having to wait for announcements at this week’s upfront presentations, fans are finding out news about renewals and pick-ups from stars and producers directly on Twitter, Daily Variety reports. For instance, while Fox and studio 20th Century Fox…

As Piracy Climbs, TV Takes Up Arms

Web Technology Is Part of Both Problem and Solution

Column: Who Will Survive Online Shakeout?

There‚Äôs just not enough money to go around on the Web. That‚Äôs why the digital studios are tumbling down. The first to fall was Mania TV in March, followed by 60 Frames earlier this month. More will surely shutter in…